DEAL DONE: Los Angeles Lakers Legend Magic Johnson has Signed $80 Million deal with Netflix for a Seven episode Series about his Journey with……see more..
NBA legend and cultural icon Magic Johnson has officially signed an $80 million deal with Netflix to produce and star in a seven-episode docuseries chronicling his extraordinary journey — both on and off the court.
Titled “Magic: The Blueprint”, the series will explore the Hall of Famer’s evolution from a young basketball prodigy in Lansing, Michigan, to a five-time NBA Champion with the Los Angeles Lakers, and ultimately to a groundbreaking entrepreneur, HIV advocate, and global influencer.
—
What the Series Covers
The docuseries will span key chapters of Johnson’s life:
Episode 1: Lansing Roots
Covers his early life, family values, and rise through Michigan State.
Episode 2: Showtime Begins
Chronicles the 1980s Lakers dynasty and Johnson’s fierce rivalry with Larry Bird.
Episode 3: The Diagnosis
Focuses on his shocking HIV announcement in 1991 and the public reaction.
Episode 4: Reinvention
Highlights his post-retirement ventures into business, real estate, and ownership of major sports franchises.
Episode 5: Cultural Icon
Examines his influence beyond basketball, including activism, philanthropy, and pop culture.
Episode 6: The Business of Magic
Offers a deep dive into his billion-dollar business empire, including partnerships with Starbucks, movie theaters, and the Los Angeles Dodgers.
Episode 7: Legacy & Leadership
A reflection on Johnson’s legacy as a leader, mentor, and symbol of resilience and reinvention.
—
Magic Johnson Speaks
In a statement shared on his social media, Johnson said:
> “This isn’t just my story — it’s a celebration of overcoming adversity, breaking barriers, and redefining what it means to lead. Netflix has given me the platform to inspire a new generation.”
—
Star-Studded Production
The series will feature interviews with:
Michael Jordan
Barack Obama
Oprah Winfrey
Larry Bird
LeBron James
Cookie Johnson (his wife and longtime partner)
And many of his Lakers teammates and business collaborators.
Netflix has partnered with acclaimed director Ava DuVernay and producer Maverick Carter (LeBron James’ SpringHill Company) to deliver what’s being called “a definitive portrait of one of the most dynamic figures of the modern era.”
— Netflix’s Bold Investment
The $80 million deal is among the most lucrative documentary series contracts in streaming history. Industry insiders suggest Netflix sees the series as a flagship cultural offering for 2026, aligning with the NBA’s 80th anniversary season.
“Magic Johnson is more than a sports legend — he’s a symbol of transformation and triumph,” said Netflix content chief Bela Bajaria. “We’re honored to bring his journey to life for a global audience.”
—Release Date
“Magic: The Blueprint” is currently in production and slated to premiere on Netflix in Spring 2026.
—
Final Word
From NBA champion to business mogul, Magic Johnson’s life has been anything but ordinary. With Netflix now bringing his full story to the screen, fans around the world will get an unfiltered look at how one man turned his magic into a movement.



Post Comment